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Thursday, November 13, 2014

Free Allstate App Helps Homeowners Inventory Their Belongings

Revitalized mobile app makes protecting possessions easier and more secure

This release contains: 2 Photos, 1 Related Document, 2 Videos

According to a recent “Protect It Or Lose It” survey from Allstate, nearly all homeowners (90 percent) are concerned about protecting their homes, yet haven’t valued their possessions in years – let alone documented what they have. From furniture to jewelry to even bedding and bath towels, it’s important to have a record of your possessions should something happen to your home. To help homeowners get a handle on the task, Allstate is launching a new version of Digital Locker®, a free mobile app which makes taking a home inventory a click away.

"The enhanced Digital Locker app is part of our ongoing commitment to help customers take steps to protect their belongings before disaster strikes," said Sanjay Gupta, executive vice president of marketing, innovation and corporate relations, at Allstate Insurance Company. "We took feedback directly from our users, and created the new app which provides an even better experience."

Digital Locker is a tool that helps homeowners photograph and document their possessions quickly and easily. The innovative new Digital Locker app features multiple enhancements including faster set-up, easier search and more ways to secure your inventory.

Recent Digital Locker enhancements include:

  1. Faster room-by-room set up with property wizard

  2. Easier ways to search and categorize items

  3. More options to safely secure your inventory

  4. Easy export options provide extra security

  5. Seamless syncing between the web and your mobile devices

Award-winning actress and accomplished singer Kristin Chenoweth is partnering with Allstate’s Protect It Or Lose It campaign to get the word out about the benefits of Digital Locker. She learned firsthand that taking the time to protect your belongings before something bad happens can save you thousands of dollars, and stress, in the long run.

"Last year, I had water damage in my house, and hadn’t properly inventoried my possessions. I lost a lot of items that were important to me," said Chenoweth. "I want to spread the word about Allstate’s free and easy way to be prepared so other people don’t have the headaches of trying to remember the items they’ve lost when they file a claim."

The app has received nearly 75,000 downloads to-date, and is a free, flexible, and easy-to-use tool that helps you keep an inventory of your personal property. You can organize personal property by room, category or custom labels, take photos or add pictures directly from your device’s photo library, and estimate the cost of your items. It provides password-protected online storage, keeping the information about your home safe and accessible from your smart phone, tablet device or computer. Digital Locker makes it simple to manage your personal property in real time and access your information quickly in the event you need to make a claim.

To learn more about Allstate’s Digital Locker, visit

About Allstate

The Allstate Corporation (NYSE: ALL) is the nation’s largest publicly held personal lines insurer, protecting approximately 16 million households from life’s uncertainties through its Allstate, Encompass, Esurance and Answer Financial brand names and Allstate Financial business segment. Allstate is widely known through the slogan “You’re In Good Hands With Allstate®.” The Allstate brand’s network of small businesses offers auto, home, life and retirement products and services to customers in the United States and Canada. In 2013, The Allstate Foundation, Allstate, its employees and agency owners gave $29 million to support local communities. Allstate employees and agency owners donated 200,000 hours of service across the country.

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